Taking place on 7th – 13th March, National Butchers’ Week 2022 celebrates retail butchers that have supported communities during the Covid-19 pandemic.
The event aims to highlight the hard work done by butchers over the past year, providing butchers with the perfect opportunity to engage with existing customers and win over new ones.
Butchers can get involved by sharing their stories, images and ideas on social media and as well as competitions being run on social media, the National Butchers’ Week website has a downloadable poster and press release to help butchers engage with customers and local press to drive awareness.
Organised by William Reed Business Media, this year’s National Butchers’ Week is kindly supported by Atlantic Service, Henry Winning & Co, Innovative Food Ingredients, Middleton Foods and Tican Chilled.
All four sponsors are running Instagram competitions in the run-up to National Butchers’ Week, with more details to be revealed on the Meat Trades Journal Instagram feed.
Henry Winning & Co managing director Stuart Revill said: “Henry Winning & Co. have been manufacturing string and twine since 1880 and we are proud to once again be a main sponsor of National Butchers Week 2022. Butchers, like us all, have had a phenomenal and challenging year, supporting our nation during some of the toughest times of the pandemic and we hope this event helps to show how proud we are to support the butchery industry not only through this tough time but at any time.”
Innovative Food Ingredients managing director David Brennand said: “Throughout 2021, Innovative Food Ingredients has worked hard to satisfy and support the needs of our customers, to ensure they receive exactly what they want and when they want it. Being on-hand to not only supply the ‘day to day’ products, but an ever-evolving and exciting range of ingredients.”
“Innovative Food Ingredients is delighted to be a corporate sponsor and playing a part in supporting National Butchers’ Week, raising the profile of the great work that is being done by butchers, farm shops and local businesses throughout the UK. We wish that 2022 will bring about a continued appreciation of shopping local, buying local and supporting local.”
Simon Mortimer, National Sales Manager for Middleton Food states: ‘We have been sponsors of the Butchers Shop of the Year competition for a number of years but felt that National Butchers Week was the ideal opportunity to get more involved with shops and customers across the nation during what promises to be another busy year for the industry.”
“Middleton Foods are extremely proud of the products that we manufacture and we are delighted to see them being used by skilled local businesses and helping to feed the nation. As we all know, it has been a challenging period for us all and the importance of supporting your local butcher has never been so high. National Butchers Week will help the local butcher to engage with their customers and will help to keep the industry at the forefront of the high street.”
Jason Wilkie, Commercial Director of Tican Chilled added “Butchers have been the lifeblood for our country for many years and even more so during the current pandemic. They have been essential in keeping everyone fed during the many lockdowns and have adapted to make sure that we never went hungry. Now more than ever, it’s important that we show our thanks and support for this amazing industry and that’s why we’re proud to be a partner of this year’s National Butchers’ Week. We are also continuing our support as the longest running sponsor of the Butcher’s Shop of the Year Awards for a 14th year”
And finally, Martin Hughes, Managing Director at Atlantic Service Company state ‘ At Atlantic Service Company, we’ve been proud to service the meat industry, and specifically independent UK butchers large and small for decades. Our unique and patented Hook-Eye handsaw frame is renowned for its ease of use and quality and the leasing service we offer always ensures the highest-quality blade is available to our customers.”
“We recognise it is a crucial time for the butchery industry in the UK. As larger shopping destinations move further and further away from high-quality, locally sourced joints and products and the meat-free movement gains ever more traction, the need to support this ancient profession has never been higher in this country. We want to help the next generation come through and build on the foundations laid by their predecessors by supporting the best standard product they can produce.”
“That’s why, at Atlantic Service, we are delighted to support National Butchers Week 2022 and continue to do everything we can to maintain and build this industry to the lofty position it deserves.”
Find out more about National Butchers’ Week here
